YOUR SOURCE

A Complete Guide to Google’s BERT Update

18 Nov 2019

In view of the fact that Google is considering the BERT update as one of the biggest leaps forward in the history of Search, let’s see what it is and whether we need to optimize for BERT. Also, know how it is different from RankBrain as well as its importance.

Reach More Holiday Shoppers with Recent Google Merchant Centre Updates

13 Nov 2019

Of late, Google has rolled out a few updates for its Merchant Center with the aim to simply how retailers get their product information on Google properties. Discussed here the new features, including Surfaces across Google, multi-country feeds, image improvement tool, and more.

10 Proven Instagram Marketing Tips

25 Oct 2019

Here are ten tried and tested Instagram marketing tips to boost brand awareness and drive engagement. Topics discussed include creating an Instagram Business Account, using free Instagram tools, performance tracking, among others. 

Are Headings Crucial for Search Engine Rankings?

14 Oct 2019

Recently, while responding to a query regarding the role of H1 headings on Google Webmaster Hangout, John Mueller, Webmaster Trends Analyst at Google, mentioned that heading tags were just great for a host of reasons, but they aren’t crucial with respect to search engine rankings.

What is Forensic SEO and Why You Need It.

04 Oct 2019

Unlike the search engine optimisation (SEO) we all know about, forensic SEO is a bit different. It is somewhat like the task of a detective. Forensic SEO is basically the art of collecting clues and evidence, and subsequently improving the trends in your website traffic and search engine rankings.

New Structured Data Report for Breadcrumbs Has Been Added to Google Search Console

27 Sep 2019

Google has recently added New Structured Data Report, specific to Breadcrumbs, to its Search Console web service. This addition will allow site owners to instantly see if the breadcrumb markup has been installed in the correct manner.

20 Best Web Design Tips To Honour 20 Years Of Alchemy Web Design Agency

31 May 2019

Over the last 20 years the world wide web landscape has changed substantially, and consumer behaviour has radically changed even more. Web technologies now dominate the way we communicate, the way we consume information, the way we shop, and the way we gather information to make decisions both online and also in the “real” world. The internet has become an essential part of everyday life. The glorified brochureware websites are being replaced by more compelling ‘story’ led websites. Basic web pages are being overtaken by comprehensive mobile and secure business apps.

Google Page Speed Update – Does Not Affect Indexing?

05 Apr 2018

On January 17th 2017 Google announced “that starting in July 2018, page speed will be a ranking factor for mobile searches.” They go on to say “The “Speed Update,” as we’re calling it, will only affect pages that deliver the slowest experience to users and will only affect a small percentage of queries. It applies the same standard to all pages, regardless of the technology used to build the page. The intent of the search query is still a very strong signal, so a slow page may still rank highly if it has great, relevant content.”

WEB TRENDS

07 Nov 2017

Current Web Trends

Every designer wants to be up to date with the latest in the field, and it is also good to know about current trends in the market. In addition to the usual responsive website, a design should above all be unique. In fact, web design is so dynamic, that things considered the fresh and modern couple of years ago nowadays might seem to be completely out of date.

Getting to page 1 of Google

07 Nov 2017

Google Guidelines state;

“No one can guarantee a #1 ranking on Google”

Matt Cutts of Google is on record as saying;

“someone walked up to me and pretended like he wanted to bribe me: $500,000 for a 1st place ranking. I turned him down, because no one can guarantee a #1 ranking, not even me.”

Say hello to possible with Alchemy >

T: +44 (0)20 3078 6725E: Info@alchemyuk.com

Alchemy Interactive LIMITED

London Office: Gable House, 18-24 Turnham Green Terrace, Chiswick, London W4 1QP, United Kingdom

Buckinghamshire Office: Kings Head House, 15 London Road, Beaconsfield, Buckinghamshire HP9 2HN, United Kingdom

Covering: London | Chiswick | Beaconsfield | Greater London | Home Counties | Middlesex | Buckinghamshire | Berkshire | Hertfordshire

Sitemap    Terms & Conditions    Privacy    Cookies   © 2019 Alchemy Interactive Ltd. Company registered number 03645138